"The language of the business"

In this short clip from a recent IT Leadership Essentials interview, Marc explains how despite most IT leaders’ tendency to communicate with the business by talking about IT project objectives or overall business objectives that IT projects support, the real language of the busness is all about the dollar and the financial metrics that IT projects drive.



Nov. 12, 2010
(01:42)
Share this video * Required
To (First name):* To (Email):*
Message
(optional):
Your name:* (Just so they know who it's coming from)
Thanks for sharing
"Share" will send a link to named recipient and clear the form.
A WORD ABOUT PRIVACY: We will not sell or distribute your personal information for any commercial purpose, period. Read our Privacy Policy for more details.